Hello. 🙂 By day, I am a freelance marketing consultant and provide a variety of marketing services to small businesses and individuals, predominantly based in Essex, UK. I also enjoy the occasional dabble of writing a lifestyle and parenting blog here at flamingomonroe.com and I often “ghost” write/blog for others.
Thank you for finding this marketing section, designed to support the smaller businesses, individuals and brands amongst us, where I try to simplify things as much as I can…
WHAT MY MARKETING BLOG IS:
The intention is for me to have a designated space to share ideas, tips, insight, advice, case studies, suggestions and more, in a lighthearted, friendly, supportive and safe environment.
SERVICES AND KNOWLEDGE I OFFER:
Social media management, copywriting/blogging, brand creative, PR, events, planning, content strategy, attacking creative blocks (i.e. on Instagram), website management (not design or SEO), partnerships and collaborations as well as consultancy appointments and general marketing support.
Marketing is often (unfortunately) self taught and presumed as “common sense” (OUCH towards to those of us with relevant experience, qualifications etc.) Therefore, I feel it’s only fair for me to inform you of my background…
As of 2017 I have been self employed in the freelance marketing world, working for many brands, individuals and businesses on a retainer, project and consultancy basis.
Before then, my full time employed roles were:
* Head of Marketing – HELLO! magazine – 8.5 years
* Brand and Promotions – News of the World newspaper and being a part of the launch team for their Fabulous magazine supplement (News UK)
* Events and Marketing roles at Hearst magazines
* Marketing roles for a number of beauty brands
Every business and brand is different, and what might work for one person may not be right for someone else. All comments and opinions are my own and therefore I ask you to take my words and comments with a light hearted approach. This is a competitive-free zone.
CLOSED FACEBOOK GROUP:
Like what you see here? Why not join my closed Facebook group where I offer regular tips, advice and ideas, case studies, recommendations and more…
WORK WITH ME:
Drop me an email at firstname.lastname@example.org if you’d like to speak to me about some consultancy work, providing social media and/or other marketing support for your business or for yourself, or to book me to speak at an event or to run a marketing workshop for your team. If you’re reading this around May 2019 please note I’m becoming a new parent again imminently and thus emails may take a little time to respond to!
Thank you for being a part of this community and please do engage, share, comment with your feedback and tips along the way – we’re all in this world of biz together. Fill in the contact form below if you’d like to get in touch!
Calling ALL parents with fussy-eating toddlers. Most of us have been there – once upon a time your little ones might have been the ‘perfect eater’ – and if they still are, you can close this page now, as it means we can no longer be friends… 😉
When weaning our babies around the 6-month mark, the amount of time, effort, energy (and sometimes money) spent can be obscene. We often put our heart and souls in to the encouragement (or enforcement) of a healthy and balanced diet from a young age, to get our kiddies liking (or at least used to) vegetables and other nutritional foods. We feel so proud of our achievements when they happily scoff large clumps of broccoli, eat scrambled egg, get excited for vegetable and lentil stews, enjoy the texture of meat and fish and could eat avocado all day long if they could. And if your kid is happily eating celery sticks and spoons of dry quinoa, again – we can no longer be friends!
This isn’t always the case as they get older. As they become exposed to other foods, or as naturally implanted in to their DNA, the fussy eating phase, for so many of us, is somewhat inevitable as they approach toddler years.
Suddenly, often between the age of 1 and 2, out of no where, that piece of broccoli is repeatedly thrown on the floor, they’re refusing the blueberries that you’ve spent a small fortune on, the homemade fish cakes you’ve lovingly batch made are now refused. As a parent it can actually feel frustrating and a sense of failure – well it did for me anyway.
Cue Lucy of TeenyWeanies, who runs workshops, courses and 1:1 appointments in person or via video call – she preps you for the weaning process – i.e. for new mums looking for support, advice and preparation for their weaning journeys, as well as the very popular fussy eating workshops. Lucy is also a paediatric dietitian working with the NHS.
Lucy has answered a number of questions for me for this blog post, all aimed towards fussy eating toddlers (as I am currently experience a slightly fussy 2 year old). She gives tips on a number of matters and clears up a few points which can often cause a debate as well as tips and tricks to help encourage their eating habits, taste buds and variety in to their diets.
In her own weaning experience, she found lots of information conflicting and came across many parents who were confused about introducing solid food – when to start, what foods to give, and thus Lucy is on a mission to help parents feel informed and receive up to date, unbiased, and evidence based information through her work with TeenyWeanies…
Another day, another heartbroken news of another baby loss from a loved one… The saddening fact that 1 in 4 pregnancies end in loss appears to be a true statistic amongst so many in our worlds who long for a baby or even to grow on their existing broods.
With the shattering recent news of more loss in my circles has finally triggered me to put fingers to type. Not about my own woes necessarily but just to try and help fight the taboo on such a sensitive subject. Miscarriage does affect us ALL – even those amongst us that aren’t even trying for a baby or have never endured loss. The likelihood is that we all know someone who has or will suffer a miscarriage at some stage, and with the matter being of such taboo hasn’t helped any of us (myself included probably) with what to say, what not to say or how to react.
I’ve been wanting to speak of the subject of baby loss and miscarriage for some time now. By speaking out about it can only help, because taboo subjects don’t allow us to feel informed, comfortable or relaxed in our actions towards others who might be suffering…
I started writing this post after having a much needed summer off from a difficult first few months of 2018. But as I wrote the word ‘summer’ I realised it’s mid November, and then when I came back to edit I realised the Christmas lights are up in my town, the heating is on and I’ve taken my almost 2 year old to visit Father Christmas for the first time. It’s now December.
Where has the time gone, so many of us ask ourselves and on a regular basis?
It’s no secret, as I wish for an open forum in life, to enable transparency, trust, positivity and more, but late 2017-spring 2018 came with it’s challenges and after juggling too many balls I wanted and needed to focus my energy on myself and my purposes. As we all do from time to time, right?
However, I can see rainbow for 2019…
Car seats! (*face palm*) It’s a minefield for all parents-to be right the way through their children’s entire childhood. With regulations often changing, different opinions from various brands and other parents you know AND with so much choice available it’s a daunting experience shopping for probably one of (if not) THE most safety-conscious item you’ll ever buy for your children, right through until their early adulthood.
I remember feeling incredibly overwhelmed and asking lots of friends what car seats they had purchased. I felt uneasy with the responses from those that had bought the most expensive seat on the market (way out of my price range) and also incredibly confused that so many of my mummy friends had opted for a variety of brands and models, there wasn’t a clear ‘winner’ amongst anyone I knew…
I’ve bought all of Henry’s car seats from Mothercare. Our first being the Maxi-Cosi Pebble, then when Henry turned one we chose on the Joie 360 (the rotation on this is just blissful to use!) which we still use everyday – and we also have another car seat – a recent addition which we take on holidays and also for Henry’s Grandma to use on days she looks after him for me. Besides, it’s always useful to have a spare car seat too – more on this later.
For this blog post, I interviewed Mothercare’s head office car buying team, to answer everything you need to know about shopping for a car seat – for any age (and weight of) children.
Afterwards, I share recent details and photos of my latest car seat addition, a Mothercare own branded product, which I absolutely love and highly recommend to have as a second car seat – to use for travel, or for childminders and grandparents – and even for when you’re sharing car journeys with other children etc. It’s actually proven to be really useful…